Find out why and how to use video to grow the success of your emerging tech business. This IDC eBook helps you to get started with planning and a strategy that will help grow awareness and ultimately increase leads.

An image says more than a thousand words – and a video more than a thousand pieces of marketing material.

Today’s tech marketers understand the importance of video: other than a live personal interaction, nothing tells a story, informs, and communicates better than a video. Video is compelling, engaging, and unique, which makes it a great asset for disruptive tech vendors who often have to explain new, disruptive products and solutions to
clients.